Privacy Policy

Introduction

At Keta, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Keta, operated by Phi Digital LLC. Keta is a brand (DBA) of Phi Digital LLC; “Keta,” “we,” “our,” and “us” in this policy mean Phi Digital LLC operating this site and related services. Keta is a coordination and referral service and does not provide medical care.

Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.

Information We Collect

Keta services and SMS messaging are for adults 18 and older only. Before you can opt in to text messages, every form requires your full date of birth (MM/DD/YYYY), and we verify you are 18 or older; submissions from anyone under 18 are rejected. We collect your date of birth for age verification and keep it with your inquiry record. We do not knowingly collect information from anyone under 18.

We collect information that you provide directly to us when you:

• Register for an account
• Fill out a form
• Make a purchase
• Sign up for our newsletter
• Contact us

This information may include your name, email address, phone number, and other personal or medical information you choose to provide.

Form submissions record your IP address, IP-derived approximate location, and device and browser information for security and spam prevention.

Sharing with partner clinics

Keta does not provide medical care. To connect you with care, we may introduce you to a licensed partner clinic in the New York area. We share your name, contact details, and questionnaire answers with a partner clinic only with your permission (the optional box on our questionnaire, or telling us directly) and after we tell you which clinic. We share only what that clinic needs to contact you.

If you have not given permission, a member of our team contacts you first. You can withdraw permission at any time by contacting us; this does not undo information a clinic has already received.

Text messages (SMS)

Keta services and SMS messaging are for adults 18 and older only. Before you can opt in to text messages, every form requires your full date of birth (MM/DD/YYYY), and we verify you are 18 or older; submissions from anyone under 18 are rejected. We collect your date of birth for age verification and keep it with your inquiry record. We do not knowingly collect information from anyone under 18.

If you check the optional text-message box on a form, or text 1-888-666-KETA, we use your number only to reply about your request, scheduling, and callbacks. Replies may come from our automated assistant (an AI service processes your messages to write them), and a person on our team reads every conversation. Messages are sent through Twilio. Texts avoid health details because phones are often shared. Reply STOP to opt out at any time and HELP for help; see our SMS Terms.

We do not sell, rent, or share your mobile number or text-message opt-in with third parties or affiliates for marketing or promotional purposes. Opt-in data and consent are never shared with anyone except the providers needed to deliver the messages.

Voice calls and telephony

Keta publishes an inbound phone line for general information about ketamine-assisted therapy coordination in the New York metropolitan area, routing to human staff where configured, and scripted crisis and emergency disclosures (for example, 988 in the U.S.). It is not a substitute for 911, 988, or the emergency department.

Inbound calls and related signaling are delivered using Twilio, Inc. as our cloud communications provider. Twilio may process technical call metadata needed to connect and bill the call. Voice handling on our side is described at a high level in our public documentation; callers hear an automated disclosure before optional interaction with bounded assistant features.

Keta is operated as a product of Phi Digital LLC. For the public site and hotline positioning, see About and Start.

Cookie Policy

We use cookies and similar tracking technologies to track the activity on our service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

Types of cookies we use:

• Essential cookies: Required for the website to function properly
• Analytics cookies: Help us understand how you use our website
• Preference cookies: Remember your settings and preferences
• Marketing cookies: Track your activity across websites for marketing purposes

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.

Analytics providers

We use third-party services to understand aggregate traffic and product usage on the public website. These tools may set cookies or use similar storage, and may receive technical data such as IP address, user agent, and page URLs. They are not used to make clinical decisions.

• Phi.llc: site analytics via a script loaded from phi.llc. Review their documentation and policies for retention, processing locations, and opt-out options they may offer.
• Google Firebase Analytics: optional; only runs when Firebase web configuration is present in our environment. If enabled, Google’s terms and policies apply to that processing.

Do not submit protected health information (PHI) in public forms or chat unless you are using a workflow explicitly designated for PHI by your clinician or partner site.

GDPR Compliance

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Information.

Your data protection rights:

• The right to access your personal data
• The right to rectification of your personal data
• The right to erasure of your personal data
• The right to restrict processing of your personal data
• The right to data portability
• The right to object to processing of your personal data
• The right to withdraw consent

To exercise any of these rights, please contact us using the information provided in the Contact section.

Healthcare providers

Keta is a product of Phi Digital LLC and provides coordination and referral services. Keta is not a medical provider. Independent licensed clinicians and clinics provide medical care and explain their own privacy practices.

Ask your treating provider about its Notice of Privacy Practices and any rights that apply to your medical records. This policy describes Keta's handling of information and is not a healthcare provider's Notice of Privacy Practices.

Security

We implement appropriate technical and organizational security measures designed to protect the security of any personal information we process. However, despite our safeguards and efforts to secure your information, no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure.

Contact Us

If you have questions or comments about this Privacy Policy, please contact us: Keta, operated by Phi Digital LLC, phone 1-888-666-KETA, email support@keta.clinic.